Auburn Hills, MI:(7/26/16) UCoat It America LLC, a juggernaut in the commercial- grade floor coating industry, has reached an agreement with IMG to become a proud sponsor of Michigan Athletics.
“Michigan Athletics represents everything UCoat It strives to be “the leaders and best,” said John Carafelly, Director of Marketing at UCoat It America. “This is a great opportunity to expose the millions of Michigan fans to UCoat It and our full line of do-it yourself floor coating systems. There are very few universities as accomplished as the University of Michigan.”
The partnership with IMG & the University of Michigan, provides UCoat It with a platform to market to the masses, enhance brand awareness throughout the United States with a focus of the Great Lakes/Midwest Region, and starts to lay the foundation for a long-term partnership.
“We believe through our partnership; Michigan fans will become loyal fans of UCoat It.” Carafelly added.
UCoat It America, LLC provides durable, commercial-grade, epoxy floor coatings for various substrates in residential and commercial environments. Founded in 1999, UCoat It has more than 20,000 customers in industries including automotive, municipal, and racing. For additional UCoat It information, please visit www.ucoatit.com.
About the University of Michigan:
The University of Michigan was established 1817 in Detroit, MI; later moving to Ann Arbor in 1837. UofM ranks in the top 50 on Forbes “America’s Top Colleges list”, sixth in the Midwest, and first in the State of Michigan. UofM provides prestigious education that helps students reach their highest potential, developing leaders and citizens who will challenge the present and enrich the future. With a population of around 44,000 students UofM is immensely diverse with students from all 50 states, as well as 110 other countries. The University of Michigan is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools, 30 North LaSalle Street, Suite 2400, Chicago, Illinois 60602-2504. Phone: (800) 621-7440; (312) 263-0456; Fax: (312) 263-7462. For more information about the University of Michigan, visit www.umich.edu